WomanCart IPO Details

Fixed Price IPO | ₹10 Cr | Listed at NSE SME | Mon, Oct 16, 2023 - Wed, Oct 18, 2023

WomanCart IPO Logo

WomanCart IPO is a fixed price issue of ₹9.56 crores. The issue is entirely a fresh issue of 0.11 crore shares of ₹9.56 crore.

WomanCart IPO bidding started from Oct 16, 2023 and ended on Oct 18, 2023. The allotment for WomanCart IPO was finalized on Oct 23, 2023. The shares got listed on NSE SME on Oct 27, 2023.

WomanCart IPO price is ₹86 per share. The lot size for an application is 1,600. The minimum amount of investment required by an individual investor (retail) is ₹1,37,600 (1600 shares) (based on upper price). The minimum lot size for investment in HNI is 2 lots (3,200 shares), amounting to ₹2,75,200.

Narnolia Financial Services Ltd. is the book running lead manager and Maashitla Securities Pvt.Ltd. is the registrar of the issue. The Market Maker of the company is Nikunj Stock Brokers Ltd..

Refer to WomanCart IPO RHP for detailed Information.

IPO Open

Mon, Oct 16, 2023

IPO Close

Wed, Oct 18, 2023

Issue Price

₹86 per share

Market Cap (Pre-IPO)

₹36.19 Cr

IPO Details

IPO Date16 to 18 Oct, 2023
Listed onFri, Oct 27, 2023
Face Value10 per share
Issue Price₹86 per share
Lot Size1,600 Shares
Sale TypeFresh capital only
Issue TypeFixed Price IPO
Listing AtNSE SME

Total Issue Size11,12,000 shares
(agg. up to ₹10 Cr)
Reserved for Market Maker
56,000 shares
(agg. up to ₹0.4816 Cr)
Nikunj Stock Brokers Ltd.
Fresh Issue
(Ex Market Maker)
10,56,000 shares
(agg. up to ₹9 Cr)
Net Offered to Public10,56,000 shares
(agg. up to ₹9 Cr)
Share Holding Pre Issue30,96,000 shares
Share Holding Post Issue42,08,000 shares
NSE Symbol WOMANCART
ISININE0Q9601016

IPO Timetable

Issue Reservation

WomanCart IPO comprises a total issue size of 11,12,000 shares. The net offer to the public is 10,56,000 shares, after excluding 56,000 shares allotted on a firm basis. Of the Net offer 5,28,000 (50.00%) allocated to NII 5,28,000 (50.00%) allocated to RII.

Investor Category Shares Offered % of Net Issue% of Total Issue
NII (HNI) Shares Offered 5,28,00050.00%47.48%
Retail Shares Offered 5,28,00050.00%47.48%
Firm Reservations
Market Maker Shares Offered 56,0005.04%
Total Shares Offered 11,12,000100.00%100.00%

IPO Lot Size

Investors can bid for a minimum of 1,600 shares and in multiples thereof. 

Application Lots Shares Amount
Retail (Min) 1 1,600 ₹1,37,600
Retail (Max) 1 1,600 ₹1,37,600
HNI (Min) 2 3,200 ₹2,75,200
IPO Subscription Details

About WomanCart Ltd.

Incorporated in 2018, WomanCart is an online retail platform catering to a wide range of beauty brands and wellness products for skin care, hair care, and body care for both men and women. The company offers more than 100 skincare brands to its consumers. The company also has an offline store in Shalimar Bagh in Delhi opened in April 2022. The company established its 4 subsidiaries which acquired running online businesses listed on an online website.

The company also has launched its beauty brands such as Wondercurve, Sayda Jewels, Faeezah & Feya.

The company follows a policy of quick delivery, customer satisfaction, and easy returns.

The company's core strength lies in the following:

  • Multi Channel Approach
  • Focus on Customer Service and satisfaction
  • Incorporating user-generated content and review
  • Partnering with social media infuencers to increase the customer base
  • Superfast delivery to meet customers' expectations
  • The company deploys a "Virtual Try On" AI tool to visualize the product's appearance in real life on customers

Company Financials (Restated Standalone)

Period Ended31 Aug 202331 Mar 202331 Mar 202231 Mar 2021
Assets8.795.153.851.35
Total Income7.658.754.261.35
Profit After Tax0.540.470.21-0.18
NET Worth5.613.112.640.16
Reserves and Surplus2.512.001.53-0.19
Total Borrowing1.701.220.790.92
Amount in ₹ Crore

IPO Objects of the Issue

The Company proposes to utilise the Net Proceeds from the Issue towards the following objects:

# Issue Objects Est Amt (₹ Cr.)
1 To meet out the expenses on Branding and Marketing 1.36
2 To meet the expenses on App Development 0.14
3 To meet out the Working Capital requirements. 5.70
4 To meet out the General Corporate Purposes; 1.28

Key Performance Indicator (KPI)

Pre IPOPost IPO
EPS (₹)1.70
P/E (x)50.6714.65
Promoter Holding78.01%57.40%
Market Cap36.19 Cr.
Mrs. Veena Pahwa is the promoter of the company.

IPO Review

[Dilip Davda]
The company is in digital consumer centric personal care product marketing for men and women. Its financial performance so far is average and not matching the asking price. Its compare with Nykaa appears to be an eyewash. Small equity base post IPO indicates longer gestation for migration to mainboard. Higher spending hints at fully structured IPO funding. Well-informed/cash surplus investors may park funds for long term rewards.
Read detail review...

WomanCart IPO Recommendations

Review BySubscribeMay ApplyNeutralAvoid
Brokers0100
Members0000

WomanCart IPO Subscription Status (Bidding Detail)

The WomanCart IPO is subscribed 67.48 times on October 18, 2023 7:29:00 PM (Day 3). The public issue subscribed 71.94 times in the retail category, [.] times in the QIB category, and 56.3 times in the NII category. Check Day by Day Subscription Details (Live Status)

CategorySubscription (times)Shares OfferedShares bid for
NII*56.35,28,0002,97,28,000
Retail71.945,28,0003,79,85,600
Total67.4810,56,0007,12,59,200

Total Application : 23,741

*Market Maker portion is not included to NII/HNI.

IPO Expenses

# Issue Expenses Est Amt (₹ Cr.)
1 Lead Manger Fees including Underwriting Commission. 0.24
2 Brokerage, selling commission and Marketing Expenses 0.48
3 Registrar to the Issue 0.01
4 Legal Advisors 0.03
5 Advertising and marketing expenses 0.06
6 Regulators including stock exchanges 0.12
7 Printing and distribution of issue stationary 0.03
8 Others (Market Making fees etc.) 0.12

Listing Day Trading Information

Price DetailsNSE SME
Final Issue Price86.00
Open117.00
Low117.00
High122.85
Last Trade122.85

Check IPO Performance…

IPO Registrar

Maashitla Securities Pvt.Ltd.

Contact Details

WomanCart Ltd. Address
House No. 57,
3rd Floor, Block F-14
Model Town,
Delhi, New Delhi, 110009
Open an Instant Account with Zerodha

IPO FAQs

WomanCart IPO is a SME IPO of 11,12,000 equity shares of the face value of ₹10 aggregating up to ₹10 Crores. The issue is priced at ₹86 per share. The minimum order quantity is 1600.

The IPO opens on Mon, Oct 16, 2023, and closes on Wed, Oct 18, 2023.

Maashitla Securities Pvt.Ltd. is the registrar for the IPO. The shares are proposed to be listed on NSE SME.

Zerodha customers can apply online in WomanCart IPO using UPI as a payment gateway. Zerodha customers can apply in WomanCart IPO by login into Zerodha Console (back office) and submitting an IPO application form.

Steps to apply in WomanCart IPO through Zerodha

  1. Visit the Zerodha website and login to Console.
  2. Go to Portfolio and click the IPOs link.
  3. Go to the 'WomanCart IPO' row and click the 'Bid' button.
  4. Enter your UPI ID, Quantity, and Price.
  5. Submit IPO application form.
  6. Visit the UPI App (net banking or BHIM) to approve the mandate.

Visit Zerodha IPO Application Process Review for more detail.

The WomanCart IPO opens on Mon, Oct 16, 2023 and closes on Wed, Oct 18, 2023.

WomanCart IPO lot size is 1600, and the minimum amount required for application is ₹1,37,600.

You can apply in WomanCart IPO online using either UPI or ASBA as a payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO Application is offered by brokers who don't offer banking services. Read more detail about applying IPO online through Zerodha, Upstox, 5Paisa, Nuvama, HDFC Bank, and SBI Bank.

The finalization of Basis of Allotment for WomanCart IPO will be done on Monday, October 23, 2023, and the allotted shares will be credited to your demat account by Thu, Oct 26, 2023. Check the WomanCart IPO allotment status.

The WomanCart IPO listing date is on Fri, Oct 27, 2023.

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