Stanley Lifestyles IPO Details

Bookbuilding IPO | ₹537 Cr | Listed at BSE, NSE | Fri, Jun 21, 2024 - Tue, Jun 25, 2024

Stanley Lifestyles IPO Logo

Stanley Lifestyles IPO is a book build issue of ₹537.02 crores. The issue is a combination of fresh issue of 0.54 crore shares aggregating to ₹200.00 crores and offer for sale of 0.91 crore shares aggregating to ₹337.02 crores.

Stanley Lifestyles IPO bidding started from Jun 21, 2024 and ended on Jun 25, 2024. The allotment for Stanley Lifestyles IPO was finalized on Jun 26, 2024. The shares got listed on BSE, NSE on Jun 28, 2024.

Stanley Lifestyles IPO price band is set at ₹369 per share. The lot size for an application is 40. The minimum amount of investment required by an retail is ₹14,760 (40 shares) (based on upper price). The lot size investment for sNII is 14 lots (560 shares), amounting to ₹2,06,640, and for bNII, it is 68 lots (2,720 shares), amounting to ₹10,03,680.

Axis Capital Ltd. is the book running lead manager and Kfin Technologies Ltd. is the registrar of the issue.

Refer to Stanley Lifestyles IPO RHP for detailed Information.

IPO Open

Fri, Jun 21, 2024

IPO Close

Tue, Jun 25, 2024

Issue Price

₹369 per share

Market Cap (Pre-IPO)

₹2,103.94 Cr

IPO Details

IPO Date21 to 25 Jun, 2024
Listed onFri, Jun 28, 2024
Face Value2 per share
Price Band₹351 to ₹369
Issue Price₹369 per share
Lot Size40 Shares
Sale TypeFresh capital cum OFS
Issue TypeBookbuilding IPO
Listing AtBSE, NSE

Total Issue Size1,45,53,508 shares
(agg. up to ₹537 Cr)
Fresh Issue 54,20,054 shares
(agg. up to ₹200 Cr)
Offer for Sale91,33,454 shares of ₹2
(agg. up to ₹337 Cr)
Share Holding Pre Issue5,15,97,168 shares
Share Holding Post Issue5,70,17,222 shares
BSE Script Code / NSE Symbol544202 / STANLEY
ISININE01A001028

IPO Timetable

IPO Reservation

Stanley Lifestyles IPO offers total 1,45,53,508 shares. Out of which 72,76,753 (50.00%) allocated to QIB, 29,10,702 (20.00%) allocated to QIB (Ex- Anchor), 21,83,027 (15.00%) allocated to NII 50,93,728 (35.00%) allocated to RII and 43,66,051 (30.00%) allocated to Anchor investors.

Investor Category Shares Offered Max Allottees
QIB Shares Offered 72,76,753 (50.00%)NA
  − Anchor Investor Shares Offered 43,66,051 (30.00%)NA
  − QIB (Ex. Anchor) Shares Offered 29,10,702 (20.00%)NA
NII (HNI) Shares Offered 21,83,027 (15.00%)NA
  − bNII > ₹10L 14,55,351 (10.00%)2,598
  − sNII < ₹10L 7,27,676 (5.00%)1,299
Retail Shares Offered 50,93,728 (35.00%)1,27,343
Total Shares Offered1,45,53,508 (100.00%)

IPO Lot Size

Investors can bid for a minimum of 40 shares and in multiples thereof. 

Application Lots Shares Amount
Retail (Min) 1 40 ₹14,760
Retail (Max) 13 520 ₹1,91,880
S-HNI (Min) 14 560 ₹2,06,640
S-HNI (Max) 67 2,680 ₹9,88,920
B-HNI (Min) 68 2,720 ₹10,03,680
IPO Subscription Details

IPO Anchor Investors

Stanley Lifestyles IPO raises ₹161.11 crore from anchor investors. Stanley Lifestyles IPO Anchor bid date is June 20, 2024.
📝 Anchor Investors Letter (PDF)

Bid DateThu, Jun 20, 2024
Shares Offered43,66,051
Anchor Portion (₹ Cr.)161.11
Anchor lock-in period end date for 50% shares (30 Days)Fri, Jul 26, 2024
Anchor lock-in period end date for remaining shares (90 Days)Tue, Sep 24, 2024

About Stanley Lifestyles Ltd.

Founded in 2007, Stanley Lifestyles Limited designs and manufactures super-premium, luxury and ultra-luxury furniture and sells it through its brand "Stanley".

The company's product list can be divided into the following categories:

  1. Seating: This includes the design, production and sale of seating furniture such as sofas, sofa beds, recliners, dining chairs, poufs, bar stools, and cushions.
  2. Cased goods: These products have a solid casing, usually made of wood; they include coffee tables, dining tables, end tables, and consoles.
  3. Kitchens and cabinets: These include kitchens and cabinetry products in a variety of materials, finishes, and styles. These include kitchens, wardrobes, laundry/utility cupboards, bar cabinets, shoe racks, prayer cupboards, and bedside tables.
  4. Mattresses and beds: This includes the design, manufacture, and sale of a range of bed frames, mattresses, pillows and accessories.
  5. Automotive and other: This includes the design and manufacture of shoes that can be customized to customer specifications and are available in a range of sizes, including half sizes shoes. The company also offers leather seat covers for car brands. While the company manufactures all of its own products, ancillary products such as lighting and switches are generally imported and sold under private labels. The company also sells carpets that are sourced locally from other manufacturers and sold under private labels.

As of December 31, 2023, the Company operated 38 "company-owned and company-operated" or "COCO" stores, all located in the major metropolitan cities of Bengaluru, Chennai, New Delhi, Mumbai, and Hyderabad, and 24 "franchisee-owned and franchisee-operated" or "FOFO" stores in 21 cities across 11 Indian states and Union Territories.

The Company's product development department is spread over approximately 15,000 square feet at its manufacturing city in Bengaluru, Karnataka and as of December 31, 2023, the company had 778 employees.

Company Financials (Restated Consolidated)

Period Ended31 Dec 202331 Mar 202331 Mar 202231 Mar 2021
Assets581.54458.19422.15346.52
Total Income322.29425.62297.76201.71
Profit After Tax18.7034.9823.221.92
NET Worth237.21216.50199.76182.93
Reserves and Surplus225.83207.88191.31174.96
Total Borrowing30.909.376.090.25
Amount in ₹ Crore

IPO Objects of the Issue

The Company proposes to utilise the Net Proceeds from the Issue towards the following objects:

# Issue Objects Est Amt (₹ Cr.)
1 Opening of New Stores by Subsidiaries 90.13
2 Opening the Anchor Stores by such Subsidiaries 39.99
3 Renovation of the Existing Stores by such Subsidiaries 10.04
4 Funding the capital expenditure requirements for purchase of new machinery and equipment by our Company and our Material Subsidiary, Stanley OEM Sofas Limited 6.66
5 General corporate purposes 34.27

Key Performance Indicator (KPI)

KPIDec 31, 2023
ROE7.92%
ROCE8.63%
Debt/Equity0.86
RoNW8.34%
PAT Margin5.97%
Price to Book Value8.03
Pre IPOPost IPO
EPS (₹)6.784.37
P/E (x)54.4384.4
Promoter Holding67.36%56.81%
Market Cap2,103.94 Cr.
Sunil Suresh and Shubha Sunil are the promoters of the company.
  • The value will be calculated using Equity Dilution = Share Holding Pre Issue - Share Holding Post Issue
  • The Pre IPO EPS is calculated based on Pre issue shareholding as on date of RHP and the latest FY earnings as of March 31, 2023 available in RHP.
  • The Post Issue EPS is calculated based on the Post issue shareholding and annualized FY earnings of December 31, 2023 available in RHP.

IPO Review

[Dilip Davda]
The company is one of the leading player in premium – luxury furniture. It marked steady growth in its top and bottom lines between FY21 and FY23. Based on FY24 annualized earnings, the issue appears aggressively priced. Well-informed/cash surplus investors may park moderate funds for the long term.
Read detail review...

Stanley Lifestyles IPO Recommendations

Review BySubscribeMay ApplyNeutralAvoid
Brokers9320
Members1000

Stanley Lifestyles IPO Subscription Status (Bidding Detail)

The Stanley Lifestyles IPO is subscribed 97.16 times on June 25, 2024 6:19:05 PM (Day 3). The public issue subscribed 19.08 times in the retail category, 215.62 times in the QIB category, and 121.42 times in the NII category. Check Day by Day Subscription Details (Live Status)

CategorySubscription (times)Shares OfferedShares bid for
QIB215.6229,10,70262,75,98,200
NII121.4221,83,02626,50,58,240
    bNII (bids above ₹10L)136.7514,55,35119,90,13,360
    sNII (bids below ₹10L)90.767,27,6766,60,44,880
Retail19.0850,93,7289,72,03,920
Total97.161,01,87,45698,98,60,360

Total Application : 21,56,995

IPO Expenses

# Issue Expenses Est Amt (₹ Cr.)
1 Fees payable to the Book Running Lead Managers including underwriting commission, brokerage and selling commission, as applicable 20.01
2 Commission/processing fee for SCSBs, Sponsor Bank(s) and Banker(s) to the Offer and brokerage, underwriting and selling commission and bidding charges for Members of the Syndicate, Registered Brokers, RTAs and CDP 2.37
3 Fees payable to the Registrar to the Offer
4 Fees payable to Auditors 3.00
5 Fees payable to Independent Chartered Accountant 0.34
6 Fees payable to Industry expert 0.42
7 Fees payable to Independent Chartered engineer 0.03
8 Listing fees, SEBI filing fees, upload fees, BSE & NSE processing fees, book building software fees and other regulatory expenses 3.93
9 Printing and stationery 2.17
10 Advertising and marketing expenses 5.72
11 Fee payable to legal counsels 7.31
12 Miscellaneous 5.38

Listing Day Trading Information

Price DetailsBSENSE
Final Issue Price369.00369.00
Open499.00494.95
Low470.25470.20
High510.00509.40
Last Trade474.00474.75

Check IPO Performance…

IPO Registrar

Kfin Technologies Ltd.

Contact Details

Stanley Lifestyles Ltd. Address
SY No. 16/2 and 16/3 Part,
Hosur Road, Veerasandra Village, Attibele Hobli,
Anekal Taluk
Bangalore Urban, Karnataka, 560100
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IPO FAQs

Stanley Lifestyles IPO is a main-board IPO of 1,45,53,508 equity shares of the face value of ₹2 aggregating up to ₹537 Crores. The issue is priced at ₹369 per share. The minimum order quantity is 40.

The IPO opens on Fri, Jun 21, 2024, and closes on Tue, Jun 25, 2024.

Kfin Technologies Ltd. is the registrar for the IPO. The shares are proposed to be listed on BSE, NSE.

Zerodha customers can apply online in Stanley Lifestyles IPO using UPI as a payment gateway. Zerodha customers can apply in Stanley Lifestyles IPO by login into Zerodha Console (back office) and submitting an IPO application form.

Steps to apply in Stanley Lifestyles IPO through Zerodha

  1. Visit the Zerodha website and login to Console.
  2. Go to Portfolio and click the IPOs link.
  3. Go to the 'Stanley Lifestyles IPO' row and click the 'Bid' button.
  4. Enter your UPI ID, Quantity, and Price.
  5. Submit IPO application form.
  6. Visit the UPI App (net banking or BHIM) to approve the mandate.

Visit Zerodha IPO Application Process Review for more detail.

The Stanley Lifestyles IPO opens on Fri, Jun 21, 2024 and closes on Tue, Jun 25, 2024.

Stanley Lifestyles IPO lot size is 40, and the minimum amount required for application is ₹14,760.

You can apply in Stanley Lifestyles IPO online using either UPI or ASBA as a payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO Application is offered by brokers who don't offer banking services. Read more detail about applying IPO online through Zerodha, Upstox, 5Paisa, Nuvama, HDFC Bank, and SBI Bank.

The finalization of Basis of Allotment for Stanley Lifestyles IPO will be done on Wednesday, June 26, 2024, and the allotted shares will be credited to your demat account by Thu, Jun 27, 2024. Check the Stanley Lifestyles IPO allotment status.

The Stanley Lifestyles IPO listing date is on Fri, Jun 28, 2024.

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