Fixed Price IPO | ₹55 Cr | Listed at BSE SME | Tue, Mar 14, 2023 - Fri, Mar 17, 2023

Bright Outdoor Media IPO is a fixed price issue of ₹55.48 crores. The issue is entirely a fresh issue of 0.38 crore shares of ₹55.48 crore.
Bright Outdoor Media IPO bidding started from Mar 14, 2023 and ended on Mar 17, 2023. The allotment for Bright Outdoor Media IPO was finalized on Mar 22, 2023. The shares got listed on BSE SME on Mar 24, 2023.
Bright Outdoor Media IPO price is ₹146 per share. The lot size for an application is 1,000. The minimum amount of investment required by an individual investor (retail) is ₹1,46,000 (1000 shares) (based on upper price). The minimum lot size for investment in HNI is 2 lots (2,000 shares), amounting to ₹2,92,000.
Shreni Shares Ltd. is the book running lead manager and Bigshare Services Pvt.Ltd. is the registrar of the issue. The Market Maker of the company is Shreni Shares Ltd..
Refer to Bright Outdoor Media IPO RHP for detailed Information.
IPO Open
Tue, Mar 14, 2023
IPO Close
Fri, Mar 17, 2023
Issue Price
₹146 per share
Market Cap (Pre-IPO)
₹203.36 Cr
| IPO Date | 14 to 17 Mar, 2023 |
| Listed on | Fri, Mar 24, 2023 |
| Face Value | ₹10 per share |
| Issue Price | ₹146 per share |
| Lot Size | 1,000 Shares |
| Sale Type | Fresh capital only |
| Issue Type | Fixed Price IPO |
| Listing At | BSE SME |
| Total Issue Size | 38,00,000 shares (agg. up to ₹55 Cr) |
| Reserved for Market Maker | 1,94,000 shares Shreni Shares Ltd. (agg. up to ₹3 Cr) |
| Fresh Issue (Ex Market Maker) | 36,06,000 shares (agg. up to ₹53 Cr) |
| Net Offered to Public | 36,06,000 shares (agg. up to ₹53 Cr) |
| Share Holding Pre Issue | 1,01,28,780 shares |
| Share Holding Post Issue | 1,39,28,780 shares |
| BSE Script Code | 543831 |
| ISIN | INE0OMI01019 |
Bright Outdoor Media IPO comprises a total issue size of 38,00,000 shares. The net offer to the public is 36,06,000 shares, after excluding 1,94,000 shares allotted on a firm basis. Of the Net offer 18,03,000 (50.00%) allocated to NII 18,03,000 (50.00%) allocated to RII.
| Investor Category | Shares Offered | % of Net Issue | % of Total Issue |
|---|---|---|---|
| NII (HNI) Shares Offered | 18,03,000 | 50.00% | 47.45% |
| Retail Shares Offered | 18,03,000 | 50.00% | 47.45% |
| Firm Reservations | |||
| Market Maker Shares Offered | 1,94,000 | 5.11% | |
| Total Shares Offered | 38,00,000 | 100.00% | 100.00% |
Investors can bid for a minimum of 1,000 shares and in multiples thereof.
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 1,000 | ₹1,46,000 |
| Retail (Max) | 1 | 1,000 | ₹1,46,000 |
| HNI (Min) | 2 | 2,000 | ₹2,92,000 |
Incorporated in 2005, Bright Outdoor Media Limited is engaged in the business of providing advertising services offering advertising media services consisting of Out of Home (OOH) media services.
The company's array of service hoardings includes Transfer stickers, Railway boards, Railway panels, Promos, full train, Bus panels, Full Bus painting, Toll Naka, Mobile sign trucks, Kiosks, Traffic Booths, Cinema slides, Gantry and Vinyl.
Alongside Out-of-Home (OOH) Advertising and offering novel communication services to clients, the company also engages in offering services assuring multicultural and ethnic Outdoor Advertising campaigns that engage audiences and achieve impact, for every creative need, idea, and budget.
The client domain of Bright Outdoor mainly revolves around corporate clients operating in various business fields viz. Insurance, Financial service providers, Entertainment Industries, Construction, Jewellery, Aviation, Education, Government Organizations, etc.
The company has been included in the World Book of Records, 2022 for receiving 2000 felicitations, 5000 awards internationally and owing 1000 clients in the field of entertainment industry, corporate sector and FMCG for 33 years.
| Period Ended | 30 Sep 2022 | 31 Mar 2022 | 31 Mar 2021 | 31 Mar 2020 |
|---|---|---|---|---|
| Assets | 92.74 | 94.51 | 97.02 | 101.35 |
| Total Income | 45.18 | 50.90 | 24.95 | 71.51 |
| Profit After Tax | 4.20 | 2.59 | 1.08 | 1.71 |
| NET Worth | 40.92 | 36.79 | 34.35 | 33.50 |
| Total Borrowing | 29.97 | 40.83 | 48.20 | 51.86 |
| Amount in ₹ Crore | ||||
The Company proposes to utilise the Net Proceeds from the Issue towards the following objects:
| # | Issue Objects | Est Amt (₹ Cr.) |
|---|---|---|
| 1 | Prepayment/repayment of certain secured borrowings availed by our Company | 12.41 |
| 2 | Purchase of LED Hoardings | 13.10 |
| 3 | Funding working capital requirements; and | 18.27 |
| 4 | General corporate purpose | 11.10 |
| KPI | |
|---|---|
| ROE | 7 |
| ROCE | 18.52 |
| Debt/Equity | 1.11 |
| RoNW | 7.04 |
| PAT Margin | 5.14% |
| EBITDA Margin | 13.76% |
| Pre IPO | Post IPO | |
|---|---|---|
| EPS (₹) | 2.56 | |
| P/E (x) | 24.21 | |
| Promoter Holding | 99.99% | 72.72% |
| Market Cap | ₹203.36 Cr. |
The Bright Outdoor Media IPO is subscribed 1.27 times on March 17, 2023 7:02:00 PM (Day 4). The public issue subscribed 1.15 times in the retail category, [.] times in the QIB category, and 1.39 times in the NII category. Check Day by Day Subscription Details (Live Status)
| Category | Subscription (times) | Shares Offered | Shares bid for |
|---|---|---|---|
| NII* | 1.39 | 18,03,000 | 25,03,000 |
| Retail | 1.15 | 18,03,000 | 20,68,000 |
| Total | 1.27 | 36,06,000 | 45,78,000 |
Total Application : 2,139
*Market Maker portion is not included to NII/HNI.
| # | Issue Expenses | Est Amt (₹ Cr.) |
|---|---|---|
| 1 | Lead manager(s) fees including underwriting commission | 0.24 |
| 2 | Brokerage, selling commission and upload fees | 0.01 |
| 3 | Registrar to the issue | 0.02 |
| 4 | Legal Advisors | 0.01 |
| 5 | Advertising and marketing expenses | 0.02 |
| 6 | Regulators including stock exchanges | 0.02 |
| 7 | Printing and distribution of issue stationary | 0.01 |
| 8 | Others, if any (market making, depositories, marketing fees, secretarial, peer review auditors, etc.) | 0.28 |
| Price Details | BSE SME |
|---|---|
| Final Issue Price | ₹146.00 |
| Open | ₹150.00 |
| Low | ₹150.00 |
| High | ₹157.50 |
| Last Trade | ₹157.50 |
Lead Manager Reports
Bright Outdoor Media IPO is a SME IPO of 38,00,000 equity shares of the face value of ₹10 aggregating up to ₹55 Crores. The issue is priced at ₹146 per share. The minimum order quantity is 1000.
The IPO opens on Tue, Mar 14, 2023, and closes on Fri, Mar 17, 2023.
Bigshare Services Pvt.Ltd. is the registrar for the IPO. The shares are proposed to be listed on BSE SME.
Zerodha customers can apply online in Bright Outdoor Media IPO using UPI as a payment gateway. Zerodha customers can apply in Bright Outdoor Media IPO by login into Zerodha Console (back office) and submitting an IPO application form.
Steps to apply in Bright Outdoor Media IPO through Zerodha
Visit Zerodha IPO Application Process Review for more detail.
The Bright Outdoor Media IPO opens on Tue, Mar 14, 2023 and closes on Fri, Mar 17, 2023.
Bright Outdoor Media IPO lot size is 1000, and the minimum amount required for application is ₹1,46,000.
You can apply in Bright Outdoor Media IPO online using either UPI or ASBA as a payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO Application is offered by brokers who don't offer banking services. Read more detail about applying IPO online through Zerodha, Upstox, 5Paisa, Nuvama, HDFC Bank, and SBI Bank.
The finalization of Basis of Allotment for Bright Outdoor Media IPO will be done on Wednesday, March 22, 2023, and the allotted shares will be credited to your demat account by Fri, Mar 24, 2023. Check the Bright Outdoor Media IPO allotment status.
The Bright Outdoor Media IPO listing date is on Fri, Mar 24, 2023.