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B.A.G.Convergence Ltd. IPO is a book build issue of ₹48.72 crores. The issue is entirely a fresh issue of 0.56 crore shares of ₹48.72 crore.
B.A.G.Convergence IPO bidding started from Sep 30, 2025 and ended on Oct 3, 2025. The allotment for B.A.G.Convergence IPO was finalized on Oct 6, 2025. The shares got listed on NSE SME on Oct 8, 2025.
B.A.G.Convergence IPO price band is set at ₹87.00 per share . The lot size for an application is 1,600. The minimum amount of investment required by an individual investor (retail) is ₹2,78,400.00 (3,200 shares) (based on upper price). The minimum lot size investment for HNI is 3 lots (4,800 shares), amounting to ₹4,17,600.
Inventure Merchant Banker Services Pvt.Ltd. is the book running lead manager and Maashitla Securities Pvt.Ltd. is the registrar of the issue. The Market Maker of the company is ACME Capital Market Ltd..
Refer to B.A.G.Convergence IPO RHP for detailed Information.
| IPO Date | September 30, 2025 to October 3, 2025 |
| Listing Date | October 8, 2025 |
| Face Value | ₹10 per share |
| Issue Price Band | ₹82 to ₹87 per share |
| Issue Price Final | ₹87 per share |
| Lot Size | 1,600 Shares |
| Sale Type | Fresh Capital |
| Total Issue Size | 56,00,000 shares (aggregating up to ₹48.72 Cr) |
| Reserved for Market Maker | 2,80,000 shares ACME Capital Market Ltd. (aggregating up to ₹2.44 Cr) |
| Net Offered to Public | 53,20,000 shares (aggregating up to ₹46.28 Cr) |
| Issue Type | Bookbuilding IPO |
| Listing At | NSE SME |
| Share Holding Pre Issue | 1,56,18,800 shares |
| Share Holding Post Issue | 2,12,18,800 shares |
B.A.G.Convergence IPO offers total 56,00,000 shares. Out of which 26,00,000 (46.43%) allocated to QIB, 10,40,000 (18.57%) allocated to QIB (Ex- Anchor), 8,32,000 (14.86%) allocated to NII 18,88,000 (33.71%) allocated to RII and 15,60,000 (27.86%) allocated to Anchor investors.
| Investor Category | Shares Offered |
|---|---|
| Market Maker Shares Offered | 2,80,000 (5.00%) |
| QIB Shares Offered | 26,00,000 (46.43%) |
| − Anchor Investor Shares Offered | 15,60,000 (27.86%) |
| − QIB (Ex. Anchor) Shares Offered | 10,40,000 (18.57%) |
| NII (HNI) Shares Offered | 8,32,000 (14.86%) |
| − bNII > ₹10L | 5,55,200 (9.91%) |
| − sNII < ₹10L | 2,76,800 (4.94%) |
| Retail Shares Offered | 18,88,000 (33.71%) |
| Total Shares Offered | 56,00,000 (100.00%) |
B.A.G.Convergence IPO raises ₹13.57 crore from anchor investors. B.A.G.Convergence IPO Anchor bid date is September 29, 2025. B.A.G.Convergence IPO Anchor Investors list
| Bid Date | September 29, 2025 |
| Shares Offered | 15,60,000 |
| Anchor Portion Size (In Cr.) | 13.57 |
| Anchor lock-in period end date for 50% shares (30 Days) | November 5, 2025 |
| Anchor lock-in period end date for remaining shares (90 Days) | January 4, 2026 |
B.A.G.Convergence IPO opens on September 30, 2025, and closes on October 3, 2025.
| IPO Open Date | Tue, Sep 30, 2025 |
| IPO Close Date | Fri, Oct 3, 2025 |
| Tentative Allotment | Mon, Oct 6, 2025 |
| Initiation of Refunds | Tue, Oct 7, 2025 |
| Credit of Shares to Demat | Tue, Oct 7, 2025 |
| Tentative Listing Date | Wed, Oct 8, 2025 |
| Cut-off time for UPI mandate confirmation | 5 PM on Fri, Oct 3, 2025 |
Investors can bid for a minimum of 3,200 shares and in multiples of 1,600 shares thereof. The following table depicts the minimum and maximum investment by Individual Investors (Retail) and HNI in terms of shares and amount.
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Individual investors (Retail) (Min) | 2 | 3,200 | ₹2,78,400 |
| Individual investors (Retail) (Max) | 2 | 3,200 | ₹2,78,400 |
| S-HNI (Min) | 3 | 4,800 | ₹4,17,600 |
| S-HNI (Max) | 7 | 11,200 | ₹9,74,400 |
| B-HNI (Min) | 8 | 12,800 | ₹11,13,600 |
Note : The value will be calculated using Equity Dilution = Share Holding Pre Issue - Share Holding Post Issue
Incorporated in April 2007, B.A.G. Convergence Limited specializes in providing technical assistance and production services for television channels and websites. The company launched its first website in 2007, named news24online.com.
The company produces videos for its website and platforms like YouTube, Facebook, and Instagram, while also partnering with Samsung to enter the Connected TV (CTV) space through app preinstallation on their TVs.
The company offers following services:-
As of n August 31, 2025, the company had 87 employees in various departments.
Competitive Strength:
B.A.G.Convergence Ltd.'s revenue increased by 18% and profit after tax (PAT) rose by 17% between the financial year ending with March 31, 2025 and March 31, 2024.
| Period Ended | 31 Mar 2025 | 31 Mar 2024 | 31 Mar 2023 |
| Assets | 43.84 | 18.33 | 11.57 |
| Total Income | 35.85 | 30.33 | 24.96 |
| Profit After Tax | 9.41 | 8.05 | 4.99 |
| EBITDA | 13.99 | 10.88 | 6.49 |
| NET Worth | 22.21 | 7.11 | -0.92 |
| Reserves and Surplus | 6.59 | 7.10 | -0.93 |
| Amount in ₹ Crore | |||
KPI as of Mon, Mar 31, 2025.
| KPI | Values |
|---|---|
| Debt/Equity | 0.57 |
| RoNW | 40.96% |
| PAT Margin | 25.37% |
| EBITDA Margin | 39.04% |
| Price to Book Value | 18.13 |
| Market Capitalization | 184.60 |
| Pre IPO | Post IPO | |
|---|---|---|
| EPS Rs | 6.02 | 4.43 |
| P/E (x) | 14.45 | 19.62 |
The Company B.A.G.Convergence IPO proposes to utilise the Net Proceeds from the Issue towards the following objects:
| S.No. | Objects of the Issue | Expected Amount (₹ in crores) |
|---|---|---|
| 1 | Expansion of Existing Busines | 13.49 |
| 2 | Acquisition/ Production of Content | 13.29 |
| 3 | Brand building expenses | 5.00 |
| 4 | General Corporate Purposes | 12.14 |
[Dilip Davda] BCL is engaged in the digital media space and running various content applications in Hindi and English. It marked steady growth in its top and bottom lines for the reported periods. It is operating in a highly competitive field with many big as well as small regional players. Based on its recent financial data, the issue is fully priced. This is the BAG Films group company. Well-informed/risk seekers may park moderate funds for medium term. Read detail review...
| Listing Date | October 8, 2025 |
| BSE Script Code | |
| NSE Symbol | BAGDIGITAL |
| ISIN | INE17CQ01015 |
| Final Issue Price | ₹87 per share |
| NSE Listing Group | ST (Trade to Trade) |
| Price Details | NSE SME |
|---|---|
| Final Issue Price | ₹87.00 |
| Open | ₹101.00 |
| Low | ₹101.00 |
| High | ₹106.05 |
| Last Trade | ₹106.05 |
B.A.G.Convergence Ltd.
352, Aggarwal Plaza
Plot No. 8,
Kondli
East Delhi, New Delhi, 110096
Phone: +91 120 4602424
Email: kriti.jain@bagconvergence.in
Website: http://www.bagconvergence.in/
Maashitla Securities Pvt.Ltd.
Phone: +91-11-45121795-96
Email: ipo@maashitla.com
Website: https://maashitla.com/allotment-status/public-issues
B.A.G.Convergence IPO is a SME IPO of 56,00,000 equity shares of the face value of ₹10 aggregating up to ₹48.72 Crores. The issue is priced at ₹87 per share. The minimum order quantity is 1600.
The IPO opens on September 30, 2025, and closes on October 3, 2025.
Maashitla Securities Pvt.Ltd. is the registrar for the IPO. The shares are proposed to be listed on NSE SME.
Zerodha customers can apply online in B.A.G.Convergence IPO using UPI as a payment gateway. Zerodha customers can apply in B.A.G.Convergence IPO by login into Zerodha Console (back office) and submitting an IPO application form.
Steps to apply in B.A.G.Convergence IPO through Zerodha
Visit Zerodha IPO Application Process Review for more detail.
The B.A.G.Convergence IPO opens on September 30, 2025 and closes on October 3, 2025.
B.A.G.Convergence IPO lot size is 1600, and the minimum amount required for application is ₹2,78,400, with 2 lots being the minimum application size.
You can apply in B.A.G.Convergence IPO online using either UPI or ASBA as a payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO Application is offered by brokers who don't offer banking services. Read more detail about applying IPO online through Zerodha, Upstox, 5Paisa, Nuvama, HDFC Bank, and SBI Bank.
The finalization of Basis of Allotment for B.A.G.Convergence IPO will be done on Monday, October 6, 2025, and the allotted shares will be credited to your demat account by Tuesday, October 7, 2025. Check the B.A.G.Convergence IPO allotment status.
The B.A.G.Convergence IPO listing date is on Wednesday, October 8, 2025.
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