Overall Zerodha is better than Upstox in terms of following facts:
- Zerodha is first in India to introduce many revolutionary products in the brokerage industry. This includes flat-rate discount brokerage services, brokerage free equity delivery trading, commission-free direct mutual fund investment and free online trading platform to all.
- Zerodha's business focus is clear and consistent. Upstox frequently changes its business strategy, brokerage fee and other charges.
- Zerodha employees are among the most loyal employees in India. This results in better services.
- Zerodha has advance and stable trading platforms and tools in comparison to other brokers including upstox.
- Zerodha's customer base is 4 times larger than Upstox. Both started retail brokerage services almost at the same time.
