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About ICICIdirect
ICICIdirect is one of the largest retail stock brokers in India. It is part of the ICICI Group. It offers online trading and investment services to over 50 lakhs customers. The services offered include Equity, Derivatives, IPO, Mutual Funds, Fixed Deposits, Bonds, and Commodity trading at BSE and NSE. The company also offers NCD, wealth products, Home Loans, Insurance, etc.
ICICIdirect's most popular service is its 3-in-1 account, which includes the ICICI Bank Account, ICICI Trading Account, and... 
About Motilal Oswal
With over 35 years of industry experience and a client base which expands to more than 50 lakhs, Motilal Oswal Financial Services Ltd. (MOFSL) has become synonymous with India's investment partner. Incorporated in the year 1987, the financial services firm offers trading services in Equity, Commodity, Currency and Derivatives. It also offers other products like Mutual Funds, IPOs, US Stocks, Gold, Insurance, Fixed Income products and readymade portfolios such as Stock Baskets, Intelligent Adviso...
Incorporated in 2000, ICICIdirect is a Full Service Broker. It offers trading at BSE, NSE. It has 154 branches across India. Incorporated in 1987, Motilal Oswal is a Full Service Broker. It offers trading at BSE, NSE, MCX. It has 305 branches across India.
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Type of Broker | Full Service Broker | Full Service Broker |
| Exchnage Membership | BSE, NSE | BSE, NSE, MCX |
| Year of Incorporation | 2000 | 1987 |
| Number of Branches | 154 | 305 |
| Open Motilal Oswal Account |
ICICIdirect trading account opening charges is Rs 0 (Free) while Motilal Oswal account opening changes is Rs 0 (Free). ICICIdirect Demat Account AMC Charges is For Individual account: Rs. 700 p.a. and Motilal Oswal Demat Account AMC Charges is Rs 199 (Free for 1st Year).
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Trading Account Opening Charges | Rs 0 (Free) | Rs 0 (Free) |
| Trading Account AMC Charges | Rs 0 (Free) | Rs 0 |
| Demat Account Opening Charges | Rs 0 (Free) | Rs 0 |
| Demat Account AMC Charges | For Individual account: Rs. 700 p.a. | Rs 199 (Free for 1st Year) |
ICICIdirect brokerage charges for equity is 0.29% and intraday is 0.029% whereas Motilal Oswal brokerage charges for equity is 0.20% and intraday is Rs 0 (Free for lifetime).
| Account Type | ICICIdirect ICICI Direct Moneysaver Plan | Motilal Oswal Default Plan |
|---|---|---|
| Fixed Charges | NA | NA |
| Equity Delivery | 0.29% | 0.20% |
| Equity Intraday | 0.029% | Rs 0 (Free for lifetime) |
| Equity Futures | 0.029% | 0.02% |
| Equity Options | Rs 49 per lot | Rs 20 per lot |
| Currency Futures | Rs 20 per order | Rs 20 per lot |
| Currency Options | Rs 20 per order | Rs 20 per lot |
| Commodity Futures | Rs 20 per order | 0.02% |
| Commodity Options | Rs 20 per order | Rs 200 Per Lot |
| Special Offer | Zerodha (Flat Rs 20 Per Trade) Special Offer - Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today. | Special Offer: Flat Brokerage Rs 20/lot + FREE Account Opening + FREE Intraday Trades + FREE Personal Advisor & Research + FREE for 1st Year Demat AMC Open your FREE Demat Account in 5 Minutes. |
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Account Type | Prime Plan - 299 | Default Plan |
| Fixed Charges | Rs 299 yearly | NA |
| Equity Delivery | 0.25% | 0.20% |
| Equity Intraday | 0.025% | Rs 0 (Free for lifetime) |
| Equity Futures | 0.025% | 0.02% |
| Equity Options | Rs 49 per lot | Rs 20 per lot |
| Currency Futures | Rs 20 per order | Rs 20 per lot |
| Currency Options | Rs 20 per order | Rs 20 per lot |
| Commodity Futures | Rs 20 per lot | 0.02% |
| Commodity Options | Rs 20 per lot | Rs 200 Per Lot |
| Open Motilal Oswal Account |
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Account Type | Prime Plan - 9999 | Default Plan |
| Fixed Charges | Rs 9999 one time | NA |
| Equity Delivery | 0.07% | 0.20% |
| Equity Intraday | 0.007% | Rs 0 (Free for lifetime) |
| Equity Futures | 0.007% | 0.02% |
| Equity Options | Rs 9 per lot | Rs 20 per lot |
| Currency Futures | Rs 20 per order | Rs 20 per lot |
| Currency Options | Rs 20 per order | Rs 20 per lot |
| Commodity Futures | Rs 20 per lot | 0.02% |
| Commodity Options | Rs 20 per lot | Rs 200 Per Lot |
| Open Motilal Oswal Account |
| Minimum Brokerage | No minimum brokerage (Moneysaver Plan) | Rs 25 for Delivery |
| Other Charges | Daily MTF Interest Rates: 0.049% | Yearly Margin Trading Interest: 17.99% | |
| Call & Trade Charges | Rs 50 per trade | Free |
| Open Motilal Oswal Account |
ICICIdirect margin for intraday trading is up to 20% of the trade value (5x leverage) based on the stock whereas the Motilal Oswal margin for intraday cash is also up to 20% of the trade value (5x leverage) based on the stock.
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Equity Delivery | 100% of trade value (1x leverage) | 100% of trade value (1x leverage) |
| Equity Intraday | Up to 20% of trade value (5x leverage) | Up to 20% of trade value (5x leverage) |
| F&O (Eq, Curr, Comm) | 100% of NRML margin (Span + Exposure) (1x leverage) | 100% of NRML margin (Span + Exposure) (1x leverage) |
| Open Motilal Oswal Account |
The trading platforms offered ICICIdirect include ICICI Direct.com (website), ICICI Direct Mobile App. Motilal Oswal offers MO Investor App, MO Trader App, MO Trader Web, MO Trader EXE trading software.
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| 3 in 1 Account |  |  |
| Automated Trading | | |
| Margin Trading Funding | | |
| Margin Against Shares (Equity Cash) | | |
| Margin Against Shares (Equity F&O) | | |
| Trading Platform | ICICI Direct.com (website), ICICI Direct Mobile App | MO Investor App, MO Trader App, MO Trader Web, MO Trader EXE |
| Intraday Square-off Time | 3:15 PM | |
| Trading In SME Shares Allowed? | | |
| Referral Program | | |
| Other Features | Daily, monthly and yearly free research recommendations, 100% limit in shares as margin | |
| Open Motilal Oswal Account |
ICICIdirect is rated of 5 based on 484 customer reviews whereas Motilal Oswal is rated of 5 based on 152 customer reviews.
| ICICIdirect | Motilal Oswal | |
|---|---|---|
484 Customer Reviews  | 152 Customer Reviews | |
| Fees |  |  |
| Brokerage |  |  |
| Trading Platform |  |  |
| Customer Service | |  |
| Research Capabilities |  |  |
| Overall Rating | | |
| Broker Rating | ICICIdirect is Rated 2.3 / 5 based on 484 customer reviews | Motilal Oswal is Rated 2.2 / 5 based on 152 customer reviews |
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Contact Broker | Invest brokerage-free Equity Delivery and Direct Mutual Funds (truly no brokerage). Pay flat Rs 20 per trade for Intra-day and F&O. Open Instant Account and start trading today. | Flat Brokerage Rs 20/lot + FREE Account Opening + FREE Intraday Trades + FREE Personal Advisor & Research + FREE for 1st Year Demat AMC Open your FREE Demat Account in 5 Minutes. |
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Stock / Equity | | |
| Commodity | | |
| IPO | | |
| Mutual Funds | | |
| Bond / NCD | | |
| Debt | | |
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Bracket Order | | |
| Cover Order | | |
| Buy Today Sell Tomorrow (BTST) | | |
| Sell Today Buy Tomorrow (STBT) | | |
| After Market Order (AMO) | | |
| Good Till Cancelled (GTC) | | |
| Open Motilal Oswal Account |
| ICICIdirect | Motilal Oswal | |
|---|---|---|
| Casual Investor | | |
| Active Investor | | |
| Trader | | |
| ICICIdirect | Motilal Oswal | |
|---|---|---|
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| Promo / Offers | Zerodha (India's Best & No. 1 Broker)Special Offer - Free Equity Delivery and Mutual Funds
| Motilal Oswal Special OfferFREE Account Opening (for a limited time only)
This is a limited-time offer. Simply Open your FREE Demat Account in 5 Minutes. |
| Open Motilal Oswal Account |
Open Motilal Oswal Account