About Zerodha
Zerodha is India's leading stockbroker. It is among the largest and most reputed brokers offering online flat fee discount brokerage services to invest in Equity, Currency, Commodity, IPO, Futures & Options, Bonds, Govt. Securities, and Direct Mutual Funds.
Zerodha charges Rs 0 brokerage for equity delivery trades and direct mutual funds. For intraday and Futures, it charges flat Rs 20 or 0.03... 
About Alice Blue
Founded in 2006, Alice Blue is a Bengaluru-based discount broker that offers trading services across equity, derivatives, and commodities on BSE, NSE, and MCX. Alice Blue also provides depository (Demat) services through its membership with CDSL.
Alice Blue follows a simple pricing model with flat brokerage plans. For equity delivery, brokerage is charged at ₹20 per executed order or 2.5% (whichev...
Incorporated in 2010, Zerodha is a Discount Broker. It offers trading at NSE, BSE, MCX and NCDEX. It has 22 branches across India. Incorporated in 2006, Alice Blue is a Discount Broker. It offers trading at BSE, NSE, MCX. It has 25 branches across India.
| Zerodha | Alice Blue | |
|---|---|---|
| Type of Broker | Discount Broker | Discount Broker |
| Exchnage Membership | NSE, BSE, MCX and NCDEX | BSE, NSE, MCX |
| Year of Incorporation | 2010 | 2006 |
| Number of Branches | 22 | 25 |
| Open Zerodha Account | Open Alice Blue Account |
Zerodha trading account opening charges is Rs 0 while Alice Blue account opening changes is Rs 0. Zerodha Demat Account AMC Charges is Rs 300 and Alice Blue Demat Account AMC Charges is Rs 0.
| Zerodha | Alice Blue | |
|---|---|---|
| Trading Account Opening Charges | Rs 0 | Rs 0 |
| Trading Account AMC Charges | Rs 0 (Free) | Rs 0 |
| Demat Account Opening Charges | Rs 0 | Rs 0 |
| Demat Account AMC Charges | Rs 300 | Rs 0 |
Zerodha Brokerage Charges for equity is Rs 0 (Free) and intraday is Rs 20 per executed order or .03% whichever is lower whereas Alice Blue brokerage charges for equity is Rs 20 per order or 2.5% whichever is lower and Intraday is Rs 20 per order or 0.05% whichever is lower.
| Account Type | Zerodha Flat Brokerage Plan | Alice Blue Flat Rs 20 |
|---|---|---|
| Fixed Charges | ||
| Equity Delivery | Rs 0 (Free) | Rs 20 per order or 2.5% whichever is lower |
| Equity Intraday | Rs 20 per executed order or .03% whichever is lower | Rs 20 per order or 0.05% whichever is lower |
| Equity Futures | Rs 20 per executed order or .03% whichever is lower | Rs 20 per order or 0.05% whichever is lower |
| Equity Options | Rs 20 per executed order | Rs 20 per order |
| Currency Futures | Rs 20 per executed order or .03% whichever is lower | Rs 20 per order or 0.05% whichever is lower |
| Currency Options | Rs 20 per executed order | Rs 20 per order |
| Commodity Futures | Rs 20 per executed order or .03% whichever is lower | Rs 20 per order or 0.05% whichever is lower |
| Commodity Options | Rs 20 per executed order | Rs 20 per order |
| Special Offer | Special Offer: Instant Free Account Opening| Free Equity Delivery & Mutual Funds| ₹20/trade on Intraday & F&O India’s most trusted trading platform 💹 🔓 Open Account – FREE⏱ 5 min | 100% Online | Paperless | Special Offer: Free Account opening| ₹0 AMC| Max ₹20/order – Equity, F&O, Commodity & Currency| No hidden Fees, Simple Brokerage Open FREE Alice Blue Account Today! |
| Minimum Brokerage | 0.03% in Intraday and F&O | Rs 20 |
| Other Charges | Physical contact notes: Rs 20, Trade SMS Alerts: Rs 1 per SMS | |
| Call & Trade Charges | Rs 50 per executed order | Rs 50 per executed order |
| Open Zerodha Account | Open Alice Blue Account |
Zerodha margin for intraday trading is up to 20% of the trade value (5x leverage) based on the stock whereas the Alice Blue margin for intraday trading is up to 20% of the trade value (4x leverage) based on the stock.
| Zerodha | Alice Blue | |
|---|---|---|
| Equity Delivery | 100% of trade value (1x leverage) | 100% of trade value (1x leverage) |
| Equity Intraday | Up to 20% of trade value (5x leverage) | Up to 20% of trade value (5x leverage) |
| F&O (Eq, Curr, Comm) | 100% of NRML margin (Span + Exposure) (1x leverage) | 100% of NRML margin (Span + Exposure) (1x leverage) |
| Open Zerodha Account | Open Alice Blue Account |
The trading platforms offered Zerodha include Kite Web, Kite Mobile for Android/iOS and Coin. Alice Blue offers ANT, 1lyOption trading software.
| Zerodha | Alice Blue | |
|---|---|---|
| 3 in 1 Account |  | |
| Automated Trading |  | |
| Margin Trading Funding | | |
| Margin Against Shares (Equity Cash) | | |
| Margin Against Shares (Equity F&O) | | |
| Trading Platform | Kite Web, Kite Mobile for Android/iOS and Coin | ANT, 1lyOption |
| Intraday Square-off Time | Eq Cash: 3:15 PM | Eq F&O : 3:25 PM | Currency: 4:45 PM | Commodities: 25 min before close | Equity: 3:15 PM |
| Trading In SME Shares Allowed? | | |
| Referral Program | | |
| Other Features | Direct Mutual Funds, APIs for Algo Trading | Smart Alice, Equity SIP |
| Open Zerodha Account | Open Alice Blue Account |
Zerodha is rated of 5 based on 492 customer reviews whereas Alice Blue is rated of 5 based on 40 customer reviews.
| Zerodha | Alice Blue | |
|---|---|---|
492 Customer Reviews  | 40 Customer Reviews | |
| Fees |  |  |
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| Trading Platform | |  |
| Customer Service |  |  |
| Research Capabilities |  |  |
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| Broker Rating | Zerodha is Rated 3.6 / 5 based on 492 customer reviews | Alice Blue is Rated 3.1 / 5 based on 40 customer reviews |
| Zerodha | Alice Blue | |
|---|---|---|
| Contact Broker | Instant Free Account Opening| Free Equity Delivery & Mutual Funds| ₹20/trade on Intraday & F&O India’s most trusted trading platform 💹 🔓 Open Account – FREE⏱ 5 min | 100% Online | Paperless | Free Account opening| ₹0 AMC| Max ₹20/order – Equity, F&O, Commodity & Currency| No hidden Fees, Simple Brokerage Open FREE Alice Blue Account Today! |
| Zerodha | Alice Blue | |
|---|---|---|
| Stock / Equity | | |
| Commodity | | |
| IPO | | |
| Mutual Funds | | |
| Bond / NCD | | |
| Debt | | |
| Zerodha | Alice Blue | |
|---|---|---|
| Bracket Order | | |
| Cover Order | | |
| Buy Today Sell Tomorrow (BTST) | | |
| Sell Today Buy Tomorrow (STBT) | | |
| After Market Order (AMO) | | |
| Good Till Cancelled (GTC) | | |
| Open Zerodha Account | Open Alice Blue Account |
| Zerodha | Alice Blue | |
|---|---|---|
| Casual Investor | | |
| Active Investor | | |
| Trader | | |
| Zerodha | Alice Blue | |
|---|---|---|
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| Promo / Offers | Zerodha Special OfferInvest Smarter with India’s Leading Discount Broker
| Alice Blue Special OfferExperience transparent pricing with no hidden fees at Alice Blue
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| Open Zerodha Account | Open Alice Blue Account |
Alice Blue is a SEBI Registered discount broker based out of Bangalore, incorporated in 2006. Zerodha is also a SEBI Registered discount broker based out of Bangalore, incorporated in 2010. Zerodha offers only online broking services at a low cost, whereas Alice Blue offers online and offline broking services to its clients.
Read Alice Blue vs Zerodha for a detailed comparison between Zerodha and Alice Blue.
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